Sep 8, 2021
If you've felt like you're doing a lot of work week after week but it isn't really moving the needle forward in the way you'd like, it could be because you're focusing too much on tactics, and not enough on strategy.
Both are important but sadly the online world tends to push tactics heavily, while strategy often gets overlooked. This is typically because people can have lots of questions about a specific tactic, thus making it fairly lucrative to sell info products that explain it.
What ends up happening though when you don't have an overall strategy behind what you're doing, is that you end up spinning in circles, doing busy work, without big results to show for it. Then it appears as if the tactic is flawed, so you find a new one, learn it, try it, and the cycle keeps repeating. This clearly isn't sustainable, but the antidote is strategy!
That's why in this episode I explain both and how to put them together so you can get to your goals faster and with more ease.
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